Dalton, NH (February 6,
2018)
Officials with the
American Rally Association (ARA) announced today that longtime marketing and
business development professional Paul Giblin of Lincoln, NH has joined the
organization’s management team as their National Brand Manager.
A newly created role, the
National Brand Manager will oversee marketing, media relations, and business
development efforts for ARA. Additionally, Giblin will work alongside national
event organizers to help expand their regional marketing efforts and
sponsorship initiatives. He will also work closely with ARA President and
National Series Manager Doug Shepherd to assist in day-to-day operations of the
organization as needed.
Giblin has an extensive
background in marketing, media relations, and business development, having
worked with multiple high-profile tourism and motorsport organizations over his
nearly thirty year career. He brings a unique understanding and perspective on
business and marketing as they relate to motorsports, especially Stage Rally,
to his position within ARA.
“I couldn’t be happier
than to be part of the rally community once again,” said Giblin, “the
opportunity to help grow the sport of Stage Rally is something I’m very much
excited for. I’m also looking forward to working with Doug Shepherd, the ARA
Board of Directors, our national event organizers, and our marketing partners
as we work together to take the sport of Stage Rally to the next level.”
An experienced event
organizer, Giblin has led the legendary Mt. Washington Hillclimb as its Event
Director since the competition's revival in the early 1990s. He has also served
in the rolls of Marketing Director, General Manager, and Vice President of
Operations for Vermont Sportscar and Subaru Rally Team USA.
As part of his position,
Giblin will also oversee the ARA Marketing Department and its Director Matt
Kalish. Kalish will assist the National Brand Manager in marketing matters and
continue to be responsible for increasing the awareness of the sport of Stage
Rally through his expanding involvement with media relations and social media
for ARA.
